Menu Design.
For this project, I was responsible for developing a unique restaurant concept, including its branding and menu design. I created The Brunch Club, a sophisticated yet playful brunch restaurant envisioned for prime locations in New York or Los Angeles. The brand identity was designed to exude luxury and elegance while appealing to a younger demographic, particularly women in their 20s. My goal was to establish The Brunch Club as a go-to destination for a stylish and enjoyable dining experience, perfect for a post-shopping outing or a gathering with friends.